npm | pr founder selected to join the prsa entertainment and sports executive committee

npm | pr founder selected to join the prsa entertainment and sports executive committee

Release Date: July 31st, 2014

JULY 24, 2014, BOCA RATON – NPM | PR ( is thrilled to announce today that Founder, Natalie P. Mikolich, was selected to join the Public Relations Society of America (PRSA) Entertainment and Sports Executive Committee this month.  In addition to the 12 other members on the PRSA Entertainment and Sports Executive Committee who are all elite publicists and leaders in the fields of sports and entertainment public relations throughout the U.S., Natalie will have an active role assisting the Committee with their on-going initiatives and helping practitioners develop public relations and management skills directly relevant to their industries.

“With so many tremendous practitioners in the field of sports and entertainment public relations today, I am incredibly honored to be selected to join PRSA’s Entertainment and Sports Executive Committee this summer,” said Natalie P. Mikolich, Founder of NPM | PR.  “Due to my passion for sports and public relations, I have become increasingly involved over the past year helping the next generation of public relations and sports business professionals break into their industries, and I am thrilled to be able to take this to the next level with my new role on PRSA’s Entertainment and Sports’ Executive Committee.”

Chartered in 1947, the PRSA is the world’s largest and foremost organization of public relations professionals.  PRSA provides professional development, sets standards of excellence and upholds principles of ethics for its members and, more broadly, the multi-billion dollar global public relations profession.  Advocating  for greater understanding and adoption of public relations services, and acting as one of the industry’s leading voices on the important business and professional issues of our time;PRSA is a community of more than 21,000 public relations and communications professionals across the United States.

“Natalie brings tremendous passion and valuable experience to the Entertainment and Sports Executive Committee,” said Shawn Warmstein, Co-Chair, PRSA Entertainment and Sports Section.  “The Committee is not only excited about what she offers the leadership team, but how her knowledge and drive will translate to benefit the Section overall.”

Since the inception of NPM | PR in 2007, Natalie has worked with and represented six world #1 ranked ATP and WTA Tour professional tennis players including Greatest Doubles Team of All-Time Bob & Mike Bryan, Andy Roddick, Justine Henin, Caroline Wozniacki and Victoria Azarenka along with leading sports and entertainment agencies Blue Entertainment Sports Television (BEST) Tennis and Lagardere Unlimited and top global racquet manufacturer Prince Tennis. In addition to this, Natalie represented U.S. history-making 2012 Summer Olympics London Bronze Medalist Marlen Esparza for both marketing and publicity leading up to the London 2012 Summer Olympics including securing endorsements with CoverGirl, Nike, Coca-Cola and McDonalds and media features with CNN, E! News, PEOPLE, VOGUE and many more.

Along with her work as a publicist in sports and other related industries the past seven years, in 2013 Natalie was appointed to be the Communications Manager for the Manhattan Sports Business Academy – a new summer leadership program for students and young professionals who want to gain invaluable experience in the sports industry.  Shortly after, Natalie launched new blog site Sports Publicity Spin ( for aspiring sports business and public relations professionals to “serve a new spin” on the importance of public relations and its relevance in the sports industry today through her articles and interviews with prominent sports media and public relations practitioners.

Earlier this Spring, Natalie co-hosted the first sports business networking event in South Florida with Sports Lawyer/FORBES Sports Business Contributor, Darren Heitner, that brought out aspiring sports business professionals and current industry leaders and executives from all of the major sports franchises and universities in the local South Florida community including the Miami-Dade Sports Commission, Miami Dolphins, Miami Marlins, Homestead-Miami Speedway, Greater Miami Convention & Visitors Bureau and University of Miami.

Known for “making it happen,” NPM | PR provides exceptional public relations services and unparalleled media results for some of today’s most competitive industries including sports, fitness, health, beauty and luxury lifestyle along with media campaigns for non-profit organizations and special events.  For more information on NPM | PR, visit, on Facebook at  or email


About NPM | PR
NPM | PR ( is a public relations agency based in South Florida that has worked with a variety of local and national businesses in different industries ranging from sports, fitness, health, beauty and luxury lifestyle to non-profit organizations and special events.  NPM | PR has provided public relations services for some of the leading sports and entertainment agencies around the world including Blue Entertainment Sports Television (BEST) — the second largest U.S. based talent agency in the world in 2009, and Lagardere Unlimited — one of the top international sports agencies today.  Along with this, NPM | PR works with global tennis racquet manufacture Prince Tennis and has represented many of the world’s top professional tennis players such as Andy Roddick, Justine Henin, Victoria Azarenka, Bob & Mike Bryan and Novak Djokovic along with 2012 Summer Olympics London Bronze Medalist Marlen Esparza.